Heineken x GoodWood NYC – “Heineken Inspire” Tour Custom Jewelry
One of the industry’s most watched jewelry designers, GoodWood, has made a splash with its Jesus piece and is keeping things going with intricate wood-carved pendants that they label is know for. As with any industry these days, when a designer or brand has finally “made it”, collaboration requests come pilling in, and with GoodWood it’s no exception.
GoodWood has customized pieces for Heineken’s “Heineken Inspire” Tour, an open event featuring some of the hottest artists and DJs of today including Wale, Fabolous, Cold War Kids, The Hold Stready, Matt & Kim, Joel Madden, and more. The tour kicked off this past weekend in Miami with Fabolous and Wale performing and launching the collaboration. This collaboration sports the Heineken logo and the Heineken bottle carved as wooden pendants and pins.
The tour will be hitting other cities including Chicago, Los Angeles, and New York City. Aside from new tour dates, there will also be other limited edition product collaborations to come, so stay tuned.